MediaBank Digital Asset Management DAM Variable Data Publishing Enterprise VDP Version Conntrol

Archive for February, 2008

Robb Sands Florida Civil War ReenactmentWAVE’s own Robb Sands “fought for the North” in a Civil War Battle Reenactment this past weekend.

Robb says:

“The Battle of Olustee was Florida’s largest Civil War battle. Reenactors come from all over Florida to relive the life and times of our Civil War ancestors. They camp out all weekend in as close to an authentic way as possible, then stage battles for spectators. It is a great way to learn about about one part of our nations history.”

Here are some pictures of the battle:
Civil War Reenactment: Battle of Olustee Picture

Battle of Olustee Civil War Reenactment

Battle of Olustee Florida Civil War Reenactment

Update:






















MediaBank 3.5 Significant Feature List includes….

LDAP Support
MediaBank will now be able to authenticate Users and Groups via LDAP/Active Directory. User Accounts password and enabled status will also be adhered to. MediaBank can also be configured to allow a “fall-through” to its own internal authentication for external positioned users (i.e. Web access).

Multi-Media Support
MediaBank will now support multi-media file types (AVI, WMV, MOV, MPG, etc…) and generate multi-page thumbnails and normalized flash preview of the assets. Streaming will be available via all 3 MediaBank client interfaces - Native Client, Java Web and MB Web.

Projects
MediaBank will now support unlimited Projects - both static and dynamic. Projects will be permission based and can be managed remotely by Project administrators. Projects can also be configured to be “role” based (i.e. dynamic/query based - Enterprise Only) and are relative with respect to User, Group, Time, Date and Database.

MB Web
MediaBank Perl/cgi Web interface will have a new updated, progressive Web 2.x look and feel. Its core structure is completely redesigned to allow easy User Interface editing and configuration by abstracting away the User Interface from the core code. Thus, upgrading and bug fixes will be easier to implement along with configuration, brandings and customizations.

License Manager
MediaBank will now support its own License Manager. This will enable fail-over models and provide a more robust and accurate licensing scheme for Test Servers and Fail-Over Servers.

Web Services for MB SDK
MediaBank’s entire Java SDK will now be available via Web Services also.
(more…)

Aberdeen Marketing Digital Asset ManagmentThe Aberdeen Group has just released a report titled Marketing Digital Asset Management: Capturing, Storing, and Retrieving Digital Media to Deliver Strategic Value. The report discusses the use of Marketing DAM systems among 185 Best-in-Class companies.

Report Description from Aberdeen:

A December 2007 survey of 185 companies revealed how Best-in-Class companies maximize the strategic value of digital assets through technology and organization capabilities. For the purpose of this research, Digital Asset Management (DAM) is viewed as a subset of Enterprise Content Management (ECM). The research focuses on technologies that allow marketing departments to capture, store, retrieve, and manage digital content. This benchmark enables companies to see how Best-in-Class tactics help marketing departments maximize investments and leverage technology to improve brand effectiveness, brand consistency, and return on marketing investments, ultimately delivering strategic value from marketing asset management technologies.

Here are a few snippets:

Best-in-Class report a 300% higher return on marketing investment than their peers and a 275% higher customer satisfaction rate.

Best-in-Class companies saved 292% more than peers on the cost of content production.

Thanks to WAVE’s sponsorship, you can download the report for FREE through the Aberdeen Group.

WAVE is featured in the February 2008 Henry Stewart newsletter. Along with the WAVE feature, the newsletter Michael Moon also discusses the new generation of DAM, Gary Katz reveals a Marketing Operations benchmark study, and there are also summaries from the latest Journal of Digital Asset Management.

There is a ton of information packed in this newsletter, and it is definitley worth checking out.

InfoTrends has just released a whitepaper detailing a “phased” DAM implementation. The whitepaper examines the advantages of basing the system on your most urgent requirements, and then growing the system to meet you future needs. Also, using references from WAVE, they provide a sample strategy for phased implimentation provided.

“Most organizations are overwhelmed when they first consider DAM, especially when considering where to start. Do you implement a “point” solution for specific departments (marketing) or specific publishing processes (print production)? Is it necessary to develop an extensive (and expensive) content, process / workflow and metadata blueprint prior to deployment? More generally perhaps, what vendor selection and implementation strategies can deliver fast and significant returns without hindering future development opportunities?”

“Consider service-oriented architectures (SOA) in which IT systems and applications expose and share content, data, and services. Standard protocols such as SOAP and JMS (Java) provide the necessary communications between systems. Leveraging standard protocols such as these ensures the long-term viability and scalability of a DAM solution. Organizations can address the most compelling DAM requirements first – basic object management – and expand a solution as user adoption builds and more complex DAM-based applications can be developed.”

Read the rest of InfoTrend’s A Phased DAM Approach Whitepaper.

Microsoft made an offer to buy Yahoo! for $44.6 Billion is cash and stocks. It looks to me like Microsoft want to overthrow Google, and once again become the reigning “King of Silicon Valley”.

As of the announcement, Yahoo! stock has risen %60 in pre-market trading.

Link to Reuters

Link to CNN Money

UPDATE 02/11/08:  Yahoo! has rejected Microsoft’s $44.6 Billion bid. In a formal announcement, Yahoo! said Microsoft “substantially undervalues” them.

But Yahoo! also said, they might be willing to reconsider if Microsoft offered a high ammount.

Link to story